PEP Guidelines- Philadelphia Schmear Campaign

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT INCREASE YOUR CHANCES OF WINNING. VOID OUTSIDE WASHINGTON AND WHERE PROHIBITED.

Contest begins at 12:00:00 PM CT on 7/21/2025 and Entries must be submitted by 11:59:59 AM CT on 9/13/2025. Program subject to all federal, state, and local laws. Open only to legal resident of the 50 United States and the District of Columbia, 18 years of age or older at the time of entry, who are authorized representatives of a restaurant chain with fewer than 20 locations.

Entries must be submitted by either the owner of the LLC or a designated representative of the restaurant, and entrants must confirm current employment with the restaurant chain during registration. Each entry must include a photo of the recipe featuring Philadelphia Cream Cheese as main ingredient.

All eligible entries will be judged by a panel of experts and narrowed down to ten (10) finalists. Finalists will then be reviewed by the Sponsor to determine the Grand Prize winner. The LLC or restaurant will be considered the official prize recipient and will decide how the prize is distributed internally.

Sponsor: Kraft Heinz Company, 200 E. Randolph Street, Chicago, IL 60601.